Category: Uncategorized

Problem:Maintaining multiple sources of truth for a single product wastes content designer time and creates opportunities for error. Solution:Create a Figma deliverable template that includes all content variations in a single file. My contribution:I escalated this issue to my content leadership and collaborated with my designer to build a template to accommodate all copy, annotations,… Read more

Problem:Copy updates are difficult and time-consuming, especially when the same copy is used on multiple screens or pages in a file. Solution:Create an in-file content component library. My contribution:Using trial and error, my designer and I worked to build a file organization system that allowed for copy to be controlled in a centralized frame. We… Read more

Problem:After an abrupt transition from Sketch to Figma, the design organization struggled with inconsistent ways of working, design file organization, and deliverable formatting. Solution:Create a set of Figma standards and best practices and share them across the organization. My contribution:Working with a group of cross-organization leaders and stakeholders, I combined existing documentation with net-new guidance.… Read more

Example: Ordering foreign currency through online banking Problem:Customers couldn’t purchase foreign currency because the previous third-party vendor decided to cease operations in the United States. This service was only available in person at bank branches. Solution:Create a digital flow allowing customers to order foreign currency and pick it up at their chosen bank branch. My… Read more

Problem:The existing message is cold and technical. Solution:Write a new time-out warning that aligns with brand style, voice, and tone. My contribution:This interstitial exists to let users know that the bank is protecting their data, it just does a horrible job of telling them that. Instead of only telling the user what’s happening, the new… Read more