I’d like you to meet

Hannah Scherrer

UX content designer + strategist

10+ years of experience
Freakish memory + organizational skills
Cares almost too much

Creating content with purpose.

A good content strategy can make even the most complex product approachable. Let’s simplify and clarify together.

View work samples
Example of a website navigation flow chart built in Lucid Chart.

From ideation to launch

  • Concepting + wireframing
  • Testing + iteration
  • Copy creation + editing
  • Stakeholder alignment + collaboration

Areas of expertise

  • Content strategy + design
  • Content audits + testing
  • Cross-channel copywriting
  • Design thinking
  • Process development + documentation
  • User research + testing
  • Accessibility (WCAG) compliance

Hey there.

I’m Hannah. I’m a dog mom, baker, volleyball player, reader, travel enthusiast, content strategist, and all-around goofball. I’m sure you’re here about the content strategy part, so let’s get into it.

I stumbled into digital marketing and user experience shortly after graduating college – what a lucky break! I’ve been working on websites and apps for a cool decade now. Though content is my jam, I’ve dabbled in SEO, operations management, graphic design, and site architecture.

For the last 5 years, I’ve been solving user issues and simplifying products in the highly-regulated banking world. Before that, I worked with companies in higher education, building and manufacturing, beauty, weight loss, and everything in between.

At this point in my career, I’m up for a fun challenge – so long as the work helps improve people’s lives. If you think we’d have a good time working together, reach out!

Let’s chat

Quick facts

Now that we’re friends, here are some tidbits about me.

Ice breakers

Favorite color: Blaze orange
Fun fact: As a baby, I bore a striking resemblance to Chris Farley.

HAM + Delilah

I live in Minneapolis, MN with my husband, Sam, and our shepherd mix, Delilah.

Travel

I’ve traveled to 15 countries outside of the United States and hope to add many more to my list.

Doodles

Digital art is the best! If you ever need a doodle or a custom baby blanket with your pet on it, give me a holler.